CURRNT is changing the way people think about cannabis drinks.
Created by a team of industry veterans with more than 20 years of experience in cultivation, production and dispensary operations, CURRNT was built by people who know weed and love it.
The founders behind CURRNT aren’t newcomers chasing a trend. They’re long-time operators, consumers, and innovators who’ve seen cannabis evolve into the industry it is today, and through it all one thing for them remained the same; they believed cannabis should fit into modern life as easily as cracking open a can.
Why CURRNT?
CURRNT was designed for people who want a better way to “grab a drink.” These THC-infused beverages are fast-acting, full-flavored, and crafted with intention, delivering balanced doses that help you meet your moment, whatever it looks like.
Whether you’re kicking back, sparking creativity, or chasing good vibes with friends, CURRNT’s lineup has you covered. From THC lemonade, sodas and seltzers to the sparkling Elixir series infused with adaptogens and mood-specific cannabinoids, every drink is precise!
“We didn’t invent cannabis drinks…we just made them better,” said DJ Loeffelholz, co-founder and owner of CURRNT. “We know this plant and we know what people actually want from it. Great flavor, reliable effects and a drink that fits their lifestyle.”
Brewed with Legends
To bring CURRNT to life, the team partnered with Potosi Brewery, a Wisconsin-based craft brewery with a legacy dating back to 1852.
Known for their quality, craftsmanship and attention to flavor, Potosi was the perfect partner to ensure CURRNT drinks didn’t just work…they tasted amazing.
Together, CURRNT and Potosi have created something truly unique: THC drinks that taste incredible and perform even better.
It’s not hype. It’s craft and cannabis, perfected.
For Every Kind of Enthusiast
CURRNT drinks are designed for the modern consumer. From 4mg through 100mg, choose from sodas, seltzers, lemonades, or elixirs (mood drinks with benefits!). Each product is crafted for the consumer experience, with clear labeling, and approachable doses that help you enjoy cannabis in a way that feels right for you.
About CURRNT
CURRNT is a THC drink brand built by people who know cannabis, inside and out. Combat veteran-, woman-, and family-owned, CURRNT combines decades of cannabis expertise with modern beverage craftsmanship to create drinks that hit faster, taste better, and elevate every occasion.
Crafted for Modern Minds, by Modern Minds.